Templates are back, not as a constraint but as the scaffolding AI needs to stop guessing and start helping. Every week there is another model demo, another way to ask a bot to plan your day, write your copy, or ship a query. And still, the quiet winners are the…
Tag: CMS
Dealing with legacy inside a modern DXP
New year, old systems. Your modern DXP looks sleek, but it keeps bumping into that box of legacy you shoved in the closet. That box is not going away on its own, and that is fine. The goal is not to erase history. The goal is to make it pay…
DXP roadmaps that actually ship
Digital experience platform roadmaps get a bad reputation. Not because the idea is wrong, but because the work rarely ships on time or ships half baked. If your stack includes a DXP like Adobe Experience Manager or Sitecore, or a mix of headless CMS, commerce, search and a customer data…
When you do not need something as powerful as AEM
Some teams ask for Adobe Experience Manager on day one. Most do not need it. If you are wondering when you do not need something as powerful as AEM, keep reading. AEM just shipped 6.5 with shiny features for fragments, headless delivery, and smarter asset tools. It is a serious…
Headless and headful content architectures
Our content team met in a small room with cold coffee and sticky notes. Jess wanted a new marketing site that could also feed the mobile app. Tom wanted fewer moving parts and something the editors could drive. Two notes ended up on the whiteboard. One said headless CMS. The…
Experience fragments explained clearly
Experience fragments explained clearly. Perspective, decisions, and practical tradeoffs for teams who want reusable content that actually ships across web, app, email, and screens without drama. Story led opening I walked into a sprint review where marketing was asking a simple thing that never feels simple. We have this killer…
Rethinking governance in dxp programs
DXP programs usually do not fail because of the stack. They fail because of how we choose. If you want better experiences, rethink governance before you buy the next module. The timing is loud. GDPR is weeks away and the Facebook privacy mess is on every feed. Brands are stitching…
From cms to experience platforms
Your CMS keeps pumping pages like a champ. Your team keeps asking for more, as if the site should behave like an app and remember every visit. That gap between what a CMS does and what people expect is the story of the year. We are moving from a world…
Whats new in aem content fragments
What is new in AEM Content Fragments: perspective, decisions, and practical tradeoffs. Story led opening The sprint was dragging, coffee was burnt, and our launch page was still missing app copy. Design wanted the same words on web, app, and email, with small tweaks per channel. Classic fix would be…
From wcms to dxp a glossary for leaders
Everyone is tossing around WCMS and DXP like they are the same thing. They are not. If you sign a contract before you sort the terms, you pay for it twice. We used to publish pages. Now we are asked to shape experiences across web, mobile apps, email, ads, and…