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Closing the Bridge Between Marketing and Technology, By Luis Fernandez

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CMO & CTO

Closing the Bridge Between Marketing and Technology, By Luis Fernandez

Category: Content Management Systems

The evolution from CMS to DXP. Headless vs. headful architectures, AEM, platform comparisons, and choosing the right content management approach.

Roller versus WordPress in : When Java Makes Sense

Posted on July 24, 2007 By Luis Fernandez

WordPress keeps winning mindshare and shared hosting, while Apache Roller keeps winning respect inside Java shops. Both publish posts and feeds. Both can power a serious blog. The real question is simple. When does Java for a blog make sense compared to the familiar PHP route. Who should even look…

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Writing Clear Servlets: Small Controllers, Big Wins

Posted on May 21, 2007 By Luis Fernandez

\n Big controllers feel clever until the third bug report in the same week. \n\n\n\n Small servlets are quiet and boring and they keep your weekend free. \n\n\n\n We have Rails noise on every feed and still a lot of us ship on Java Servlets every day. Tomcat 6 runs…

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Integrating Mautic with CMS and CRM

Posted on April 28, 2007 By Luis Fernandez

Integrating Mautic with CMS and CRM. A practitioner’s take on wiring Mautic to your site and your sales stack, with lessons that do not age fast. Last night I was nursing a lukewarm coffee, Firefox and Firebug open, trying to make a signup form talk to both my blog and…

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OpenCMS for real-world teams: Editorial Workflow Lessons

Posted on February 13, 2007October 17, 2025 By Luis Fernandez

Do your editors still email Word files around and hope nobody overwrites them? Are you brave enough to hit the publish button at 6 pm after a long day of fixes? If your site runs on OpenCMS and your team is larger than five people, you probably feel the friction…

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Alfresco as a Document Hub

Posted on January 18, 2006October 17, 2025 By Luis Fernandez

What if your files stopped living in email threads and started living in one place people can reach from Windows Explorer, a browser, or even a WebDAV mount? What if that place spoke plain file share, tracked versions without drama, searched like a pro, and did not lock you into…

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