Target and AEM: Personalization that Behaves. AEM CQ from a practitioner’s perspective with timeless lessons. Real talk on Adobe Target with AEM, what works, what bites, and how to keep your pages calm while they adapt to each visitor. Dialogue: the marketer, the developer, and the page that keeps flickering…
Category: Personalization & Targeting
Delivering personalized experiences at scale. Strategies for segmentation, A/B testing, individualization, and understanding the trade-offs of personalization vs. broad targeting.